KAUKAU
INDEX
PROJECTS
As a market focused on coffee culture, KAUKAU has anchored its main visual identity around the beloved beverage of coffee. The brand logo features the fluid dynamics of coffee oils blending with steamed milk, capturing the essence of coffee in motion. This visual representation embodies the trendy coffee culture lifestyle endorsed by the brand, presenting it with a lively and relaxed visual sensibility.
作为主打咖啡文化的一万种咖啡市集，KAUKAU将其主视觉锁定在了咖啡这一人们喜爱的饮品上，把咖啡的油脂与淡奶相混合的液体流动形态，赋予咖啡市集的品牌logo上，将品牌方所推崇的潮流咖啡文化生活，以活泼、轻松的视觉感受呈现出来。